LifeLock Identity Theft Protection Review 2024
This feature-stacked contender offers device protection with Norton 360 antivirus.
What We Like
- Identity, credit and investment monitoring: LifeLock provides monitoring for identity, credit and financial accounts, including the dark web, all three credit bureaus and investment accounts.
- Valuable insurance: LifeLock’s top-tier protection plan promised to reimburse us for up to $1 million of stolen funds and personal expenses from identity theft.
- Norton security + VPN: The Norton 360 and LifeLock pairing provided us proactive protection from online threats, including malware that can steal our digital identities. Courtesy of Norton Secure VPN, the virtual private network encrypted our connections and let us browse the internet anonymously.
What We Don't Like
- Expensive: Once LifeLock’s one-year promotional period expires, prices go up. For example, LifeLock’s elite individual plan has a one-year promotional price of $23.99 per month but renews at $34.99 per month. The top-level plan for families with kids is $40.99 per month for the first year. It renews for $68.33 per month, an increase of over $25.
- Lower cost, less insurance: Only LifeLock’s expensive plans cover up to $1 million in losses and personal expenses related to identity theft. The least costly plans reimburse up to $25,000 in stolen funds. All subscribers are covered for up to $1 million in fees for lawyers and other experts.
- Confusing purchasing process: Since they offer so much, it can be difficult to figure out where to purchase exactly what you need.
Bottom Line
NortonLifeLock looks to offer all-around identity protection by combining feature-rich antivirus software with the time-tested LifeLock service. It has the best insurance coverage for its top-tier plans amounting to $3 million, but you’d also pay more for LifeLock than you would with similar services. So if you want top-notch protection, and don’t mind paying for it, LifeLock is a great choice.Most people know that Norton has one of the top antivirus software platforms around. But did you know they have an identity theft protection service? It’s not just something you add on at the checkout. LifeLock is a service you can bundle with Norton 360 or buy as a standalone product to monitor your financial accounts and identifiable information.
But this service comes at a cost. It’s actually a significant cost compared to some of the best identity theft protection services in the industry. So is NortonLifeLock worth the extra investment? I tested the service for three months and liked a lot of what I saw, including the alerts for potential identity theft attempts. But there were also some issues, starting with the buying process. Here’s my experience with NortonLifeLock.
Overall Rating
- Full-service identity theft and credit monitoring
- Device protection with Norton 360 antivirus
- Reputation for outstanding customer service
LifeLock’s Plans
LifeLock offers a list of services as long as your arm, so the best place to start is by getting a handle on what they offer. I have more on this in my guide to LifeLock’s subscriptions, but I’ll give you a cheat sheet here. They offer three plans and three different ways to subscribe: Individual, Couple and Family. That’s two adults and up to five kids. Here’s the quick breakdown:
Feature | Select | Advantage | Ultimate Plus |
---|---|---|---|
Identity and Social Security number alerts | Yes | Yes | Yes |
Credit monitoring | Single bureau | Single bureau | Triple bureau |
Stolen funds reimbursement | Up to $25,000 | Up to $100,000 | Up to $1M |
Device limit | 5 | 10 | Unlimited |
Antivirus | Yes | Yes | Yes |
VPN | Yes | Yes | Yes |
Credit lock | No | Yes | Yes |
Phone takeover monitoring | No | Yes | Yes |
Crimes in your name protection | No | Yes | Yes |
Buy now, pay later alerts | No | Yes | Yes |
Credit reports and scores | No | Single bureau, monthly | Single bureau, daily; triple bureau, monthly |
Investment account protection | No | No | Yes |
Home title monitoring | No | No | Yes |
Monthly price | $14.99 | $24.99 | $34.99 |
Annual price | $99.99 | $199.99 | $299.99 |
Annual price renewal | $159.99 | $259.99 | $364.99 |
Just to be clear – this is a list of the primary features for each plan. There are other extras like password managers, and ad-tracker blockers included as well. Another thing to note is that these prices only cover one person. If you want protection for you and your partner or the whole family, you’ll pay more. Here’s how much it costs for couples:
Select | Advantage | Ultimate Plus | |
---|---|---|---|
Monthly price | $26.99 | $47.99 | $69.99 |
Annual price | $158.88 | $299.88 | $419.88 |
Annual price renewal | $247.99 | $489.99 | $689.99 |
And here’s a breakdown of those costs for families:
Select | Advantage | Ultimate Plus | |
---|---|---|---|
Monthly price | $38.99 | $59.99 | $81.99 |
Annual price | $227.88 | $371.88 | $491.88 |
Annual price renewal | $389.99 | $599.99 | $819.99 |
As we mentioned earlier, NortonLifeLock is expensive. If you compare LifeLock to Aura, you’ll get a lot of the same features for a family for just $32 per month compared to a starting price of $38.99 with Norton. But how comparable are the features? Let’s find out.
LifeLock’s Features
When I tested LifeLock, I noticed that each feature falls into one or more of these categories: alerts, identity monitoring, credit monitoring, financial monitoring, and digital protections.
Even the cheapest LifeLock plans offer a wealth of features, so let’s discuss them one category at a time and see what you can expect from each.
Monitoring and Alerts
You’re probably wondering why you need monitoring when LifeLock is supposed to be protecting you from identity theft already. That’s because LifeLock – or any other similar service, for that matter – isn’t a sure-fire way to protect yourself. Just like having a home security system doesn’t guarantee your home won’t be burglarized, using an identity theft protection service doesn’t mean you’re completely safe from identity theft.
LifeLock is mostly reactive, which means if someone did steal your identity, it will work to make sure you can recover it and avoid the consequences. The first thing it does is alert the user and to be able to do that, it needs to constantly monitor areas where stolen identities or signs of identity theft might pop up. That includes data breaches, the dark web, and even public and court records. For example, when I applied for a mortgage using my Social Security number, LifeLock reported to me that my SSN might have been used to secure a loan.
How in-depth the monitoring is depends on your LifeLock subscription. I signed up for the Ultimate Plus plan, which came with three-bureau credit monitoring, alerts on crimes committed in my name, and more. But if you’re on the Standard plan, you only get one bureau credit monitoring and identity alerts, which we’ll discuss in more detail next.
>> Compare: A Comprehensive Comparison of Identity Guard and LifeLock
Identity Monitoring
Let’s zoom in and discuss further what areas LifeLock monitored to catch potential identity theft. This is particular to the Ultra Plus plan, but at the very least, all plans include dark web and data breach notifications. For me, though, these were the areas included in identity monitoring:
- USPS address changes
- Crimes registries
- Court records
- Sex offender registries
- Dark web content
- Data breach notifications
If any changes occur, or if your personal information appears in areas where it shouldn’t, like in home address change requests, dark web forums or data breach lists, LifeLock will let you know. That is vital, because if any of those identity theft signs start to appear, it’s likely that someone got ahold of your personal information. And if you don’t do something about it, it could lead to costly consequences. With LifeLock on the watch, you stand a fighting chance to prevent identity theft.
I didn’t receive a lot of notifications during my testing period, but that doesn’t mean LifeLock didn’t work. I take my privacy seriously and do my best to mitigate my online exposure. I did receive some notifications about past data breaches involving old accounts I no longer use, so I headed to those websites and deleted my accounts permanently. Knowing that LifeLock was constantly scanning gave me peace of mind.
Good to Know: One of LifeLock’s best identity monitoring features is fictitious identity monitoring, which works to detect synthetic identity theft. That type of theft steals portions of your personal information to create a fake persona and use it for fraud. It’s harder to detect because not all details of that fake identity matches yours, but LifeLock’s fictitious identity monitoring is designed exactly for that.
While LifeLock focuses on monitoring, it also does proactive identity theft prevention work. One feature I liked was its Privacy Monitor. That helped cut down my digital footprint and made it harder for identity thieves to find information on me.
People-search sites — also known as data brokers — are websites that contain databases of people’s personal information. Contact information can commonly be found on such sites, but they can also include details like people’s birthdays, job history and so on. In short, these people-search sites make money off of other people’s data while exposing them to greater risks of identity theft.
LifeLock’s Privacy Monitor searches those data broker sites for your information. In my case, it found one website that had personal information about me. Using the service, I was able to request this information be taken down.
Word to the wise, keep a list of the data broker sites. Some sites grant opt-out requests but don’t remove your information from their databases. They just take it off the site. That means your data might reappear again. Or you can invest in one of my favorite data removal services — they automate the process, so you don’t have to think about it.
Pro Tip: Privacy Feature is a feature from Norton, so only LifeLock with Norton 360 plans enjoy this feature. On the bright side, it highlights the value of adding Norton 360. It adds antivirus software, a VPN, Privacy Monitor, and a bunch of other digital protection tools for as low as $1 per month when added to your LifeLock plan, while data removal services like Incogni cost about $13 per month.
Credit Monitoring
With our Ultimate Plus subscription, LifeLock provided me with comprehensive triple-bureau credit monitoring complete with credit reports and score updates from all three bureaus. Credit reports arrived monthly, while the credit score on the app updated daily.
By identity theft protection standards, three-bureau credit monitoring is the industry best. In fact, that’s one of the reasons why LifeLock is one of the best identity protection services with credit monitoring and reporting.
Not all LifeLock plans include three-bureau credit monitoring. Only the Ultimate Plus plan offers it. The lower-tier plans will only monitor one credit bureau, and with the most basic subscriptions, free credit reports are not included.
Pro Tip: You can get free credit reports every week. They’re not automatic, though, like they are with LifeLock. You need to request them each time from Annual Credit Report’s website.1
Just as with identity monitoring where you have the Privacy Monitor feature to proactively protect your personal information, LifeLock offers easy access to locking your TransUnion credit file to protect your credit. Locking your credit prevents anyone, including yourself, from using your credit file for opening new credit lines or taking out loans. Since LifeLock makes it easy to lock and unlock your TransUnion file, you’ll be able to unlock it when needed, preventing others from using it.
I found out this works by accident. My partner and I were trying to set up a joint savings account, and the bank said it couldn’t access my credit file. I logged on to my computer, switched the lock off and it was smooth sailing from there. Happy to know that LifeLock’s functionality works in that regard.
Of course, for complete protection, you’ll also need to freeze or lock your accounts with the other two major credit reporting bureaus: Experian and Equifax. You can’t do that with the help of LifeLock, unlike with TransUnion, but you can contact Experian and Equifax directly to freeze your credit for free.
FYI: I find it great that LifeLock includes one-bureau credit monitoring even in its lowest-tier offering. When I looked at Identity Guard’s pricing, I learned that the Value (entry-level) plan doesn’t include credit monitoring at all. Even more impressively, LifeLock’s entry-level plan (Select plan) costs almost the same – as low as $8.33 per month when bundled with Norton 360.
Financial Monitoring
Here’s a two-part feature: First, using their Ultimate Plus subscription, LifeLock monitored my financial accounts, such as credit, checking and savings accounts. It alerted me when my money moved in those accounts, as well as if someone requested information changes that indicate an account takeover was taking place. It also monitored for new account openings under my name and gave me activity alerts on my 401(k) investment accounts. There wasn’t a lot of movement happening during my test period. If you’re getting these types of notifications, it’s a good indication your identity has been compromised.
The second part involves reimbursement in the event that I experienced losses due to identity theft. My Ultimate Plus subscription covers up to $1 million in losses, which is standard across the identity monitoring industry. Also worth noting — LifeLock covers $1 million in personal expense compensation and another $1 million for legal expenses. That’s a $3 million coverage total.
The $1 million legal fee coverage is included in every LifeLock plan, but the compensations for personal and legal expenses scale with the plan you have. It starts at $25,000 for each if you have the lowest-tier plan and increases to $100,000 each for the mid-tier Advantage plan. The $1 million coverage I mentioned applies only to the Ultimate Plus plans.
FYI: If you want a service that provides the same coverage for every subscriber, check out Aura’s plans, which all provide $1 million coverage for stolen funds and legal reimbursements.
Digital Protections
Here comes the Norton part of the package. Norton is best-known for its Norton antivirus software, the software it offers in Norton 360 with LifeLock bundles.
The monitoring features from LifeLock help in early detection of identity theft. On the other hand, Norton’s role is preventative. The antivirus software offers protection from any type of devastating malware, including those used to steal sensitive information from your devices.
Norton also provides additional tools. For example, some bundles include a VPN, which is the same as the Norton Secure VPN we reviewed. It doesn’t have the bells and whistles of some of my favorite VPNs, but it does function well in helping you stay anonymous online. There’s also a password manager, which can help you secure your passwords and online accounts from hacking.
Collectively, Norton’s tools can help you secure your online and digital data, but to benefit from them, you have to use them. After buying our Norton 360 with LifeLock bundle, I installed the antivirus software and VPN on every device I regularly use. I also activated the password manager on my browsers. This helped me get a sense of how comprehensive LifeLock’s protections are — something I really appreciated throughout my testing period.
Did You Know: We made a roundup of the best antivirus and VPN bundles. These are great for pairing with a standalone identity theft protection. For instance, even though we bought the premium plan when testing Identity Guard, it did not come with online or device protections.
Now that you have a good idea of the features included with LifeLock, let’s change gears and talk about what it’s like to use this service on a daily basis.
Setting Up and Using LifeLock
Now that I’ve introduced what a LifeLock bundle can do for you, let’s zoom out and look at the user experience. Was LifeLock easy to use despite having the features of an identity protection service and antivirus software? How was the setup process? Are there any downsides to expect?
To set up LifeLock, I created a password and entered my basic information. Then, I entered my billing information and paid for the year. Once I made the purchase, the LifeLock dashboard appeared on my screen.
Once at the dashboard, I was asked if I wanted to add more personal information including:
- Insurance information.
- Bank account numbers.
- Driver’s license number.
- Credit card numbers.
I recommend putting in as much personal information as possible. This gives LifeLock a better chance at catching signs of identity theft. Remember: LifeLock — and other identity theft protection services — can only protect the information it has on you.
Other than that, there isn’t much more to talk about when it comes to the setup process. It took me about 15 minutes from start to finish, and I was on my way to being protected within an hour. On the day to day, the desktop app is easy to use, and the dashboard is intuitive. This is more than I can say for a lot of providers — some of them can get convoluted at times.
That said, let’s take a minute to discuss some of the potential drawbacks of using LifeLock.
LifeLock Drawbacks
One of the biggest drawbacks of LifeLock is that it can be confusing. When you’re purchasing your subscription package, you need to pay close attention to make sure you get the features you want because there are so many options.
Technically, Norton and LifeLock are two different entities, so it can get confusing if you’re trying to use these features on your mobile device — you’ll have to download two separate apps. Ultimately, I didn’t mind this during my testing period, but it did cause some confusion when I was looking around for the right functionality.
The second drawback is the price. Like I said above, these services aren’t cheap. They aren’t outrageous, but make sure you understand what your security needs are and budget accordingly. Also, if you pay annually — which you should, as you’ll save in the long run — the price goes up after a year. In some cases, the increase is almost double.
I don’t consider this a bait and switch, but it’s definitely something to be aware of when you’re making your purchase. Whichever identity theft protection service you go with, you’re likely going to want to keep it for the long haul. If you go with LifeLock, you want to make sure you can afford it.
With those two drawbacks in mind, let’s move on to the final word. Do I recommend LifeLock or not?
Is LifeLock Worth It?
Despite the drawbacks, I give a full-throated recommendation of LifeLock. While they are more expensive than some competitors, you know where that money goes when you use this service. Their protections are among the most comprehensive I’ve seen, and the ease at which you’re able to deploy them makes this service one of the best in the industry.
I’d go with LifeLock if you’d like…
- Identity monitoring and device security: LifeLock, through its Norton 360 with LifeLock plans, offers more features than any other similar service we’ve reviewed.
- Powerful protections: From credit freezes to dark web monitoring, LifeLock’s protections are comprehensive.
- User-friendly dashboard: LifeLock’s online dashboard is easy to navigate.
But you might consider…
- Convoluted purchasing process: Since they offer so many features, it’s easy to get overwhelmed.
- Confusing app: With two apps, it can be confusing to know which one to use and how to sign in.
- Price increase: After the first year, all of LifeLock’s plans increase in price.
LifeLock FAQs
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How much does LifeLock cost?
Lifelock has one of the biggest spreads of prices, ranging from $14.99 per month for basic service, up to $819.99 per year for the second year of a family plan.
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How does LifeLock work?
LifeLock alerts customers to potential indicators of identity theft from changes in credit reports to instances of their names being used in court documents. LifeLock also offers reimbursements for identities that are stolen while you have a subscription.
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Is LifeLock good for families?
Yes, LifeLock offers a family plan that covers two adults and up to five children. That plan offers child-specific protections and can help alert you if your child is the victim of identity theft or fraud.
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Is LifeLock a scam?
LifeLock had legal trouble in the past related to overpromising on services and incorrect handling of customer data, but they’ve since cleaned up their act. So much so that we don’t have a problem recommending them.
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What are some alternatives to LifeLock?
LifeLock offers some of the most comprehensive identity theft protection in the business, but I’d say Aura offers better value.
Annual Credit Report. (2024). Review your credit reports.
https://www.annualcreditreport.com/index.action